Louis-Philippe Frenette 
Centrix One Becomes Cone, Paving the Way for the Next Era of AI-Driven CRM and Marketing Innovation Following the successful merger of Centrix One and Boom CRM, the unified company is proud to announce its new name: Cone. This rebranding marks a new chapter in the company’s mission to reinvent CRM and marketing automation for … Read more
In an increasingly interconnected world, the decision of which software your business uses can have far-reaching implications. While functionality, cost, and usability are often top of mind, geopolitical factors are also becoming essential considerations for Canadian businesses. 1. Data Privacy and Security Data privacy is a growing concern for businesses worldwide. Canada has robust privacy … Read more
The acronym CRM is used to describe both a crucial business strategy and the infrastructure that supports it. As a business strategy, Customer Relationship Management seeks to define and organize how a business manages and strengthens its interactions with its customers. Its primary goal is to optimize and personalize the customer experience, resulting in increased … Read more
CentrixOne is proud to announce a partnership with the prestigious California-based company Private Club Marketing (PCM). A major player in its market, Private Club Marketing works closely with golf clubs and private clubs to implement award-winning member acquisition and retention solutions. ClubCRM, the CRM solution created jointly with PCM, will be marketed as a co-branded … Read more
The CentrixOne team is proud to welcome among its clients a real estate group with over 30 development projects in Quebec. This company specializes in the construction and rental of condominium units. In this highly competitive industry, proper and timely management of customers and prospects is crucial. New inquiries from potential buyers and landlords must … Read more
The CentrixOne team is proud to announce that it has been endorsed by two automotive manufacturers, KIA CANADA and Mazda Canada, for lead management and sales leads by certifying CentrixOne as their CRM platform for the automotive sector. Automotive manufacturers are investing heavily to drive dealer demand, and CentrixOne’s certification allows them and their certified … Read more
CentrixOne is pleased to announce the arrival of its most significant update, including more than 100 adjustments, fixes and new features! A redesigned Account and Contact Forms interface for improved user-friendliness. Functions to personalize, filter and sort the list of accounts information. An overview of activities related to the account and its contacts (synchronized emails, … Read more
Email marketing is an effective way of getting and staying in contact with leads and converting them to customers. When compared with other marketing channels, email marketing yields the highest ROI. For example, studies show that that email is 40 times more effective in acquiring customers than social media. In addition, for every dollar spent … Read more
If your online sales have lagged behind the goals that you have set for yourself, you may need to rethink the strategy that you are implementing to drive them in the first place. Unless you are approaching your sales strategy in a directed and focused manner, you are going to continue to miss the mark. … Read more
Are you engaging your customers as much as you could be? There are some specific ways you can find out. Customer engagement is a broad topic that speaks to the heart of all marketing efforts. Whenever you are getting your brand message out there, you are trying to catch people’s attention You want them to … Read more