CRM and marketing automation tools are like telephones and cameras. In ancient times, they were two separate devices used for very different purposes, and using both at the same time might even feel a little awkward. But one day, they joined forces and revolutionized the way people lived. CRM and marketing automation solutions are following … Read more
A robust and user-friendly CRM like CentrixOne allows companies to implement automations to optimize their activities and accelerate their growth. In concrete terms, this means that it is possible, easy, and even recommended to automate predictable and repetitive tasks so that much of the work is done without manual intervention. Automation actions can support complex … Read more
A customer relationship management (CRM) system is an essential tool for sales managers to keep track of their team’s progress and achieve their targets. If you have worked with one, we bet that you’d never want to go back to Excel files, post-it notes, repetitive tasks and turtle-speed productivity. Indeed, according to Salesforce, companies that … Read more
The acronym CRM is used to describe both a crucial business strategy and the infrastructure that supports it. As a business strategy, Customer Relationship Management seeks to define and organize how a business manages and strengthens its interactions with its customers. Its primary goal is to optimize and personalize the customer experience, resulting in increased … Read more
CentrixOne is proud to announce a partnership with the prestigious California-based company Private Club Marketing (PCM). A major player in its market, Private Club Marketing works closely with golf clubs and private clubs to implement award-winning member acquisition and retention solutions. ClubCRM, the CRM solution created jointly with PCM, will be marketed as a co-branded … Read more
The CentrixOne team is proud to welcome among its clients a real estate group with over 30 development projects in Quebec. This company specializes in the construction and rental of condominium units. In this highly competitive industry, proper and timely management of customers and prospects is crucial. New inquiries from potential buyers and landlords must … Read more
The CentrixOne team is proud to announce that it has been endorsed by two automotive manufacturers, KIA CANADA and Mazda Canada, for lead management and sales leads by certifying CentrixOne as their CRM platform for the automotive sector. Automotive manufacturers are investing heavily to drive dealer demand, and CentrixOne’s certification allows them and their certified … Read more
CentrixOne is pleased to announce the arrival of its most significant update, including more than 100 adjustments, fixes and new features! A redesigned Account and Contact Forms interface for improved user-friendliness. Functions to personalize, filter and sort the list of accounts information. An overview of activities related to the account and its contacts (synchronized emails, … Read more
Email marketing is an effective way of getting and staying in contact with leads and converting them to customers. When compared with other marketing channels, email marketing yields the highest ROI. For example, studies show that that email is 40 times more effective in acquiring customers than social media. In addition, for every dollar spent … Read more
If your online sales have lagged behind the goals that you have set for yourself, you may need to rethink the strategy that you are implementing to drive them in the first place. Unless you are approaching your sales strategy in a directed and focused manner, you are going to continue to miss the mark. … Read more